https://www.portionbalance.org/events-portionbalance daily 0.75 2026-03-31 https://www.portionbalance.org/events-portionbalance/pbc-campus-convening-2026 monthly 0.5 2026-03-31 https://www.portionbalance.org/events-portionbalance/pbc-virtual-convening monthly 0.5 2025-08-04 https://www.portionbalance.org/events-portionbalance/pbc-virtual-convening-fall-2025 monthly 0.5 2025-06-16 https://www.portionbalance.org/events-portionbalance/spring2025convening monthly 0.5 2025-03-22 https://www.portionbalance.org/events-portionbalance/powerofportions monthly 0.5 2024-03-04 https://www.portionbalance.org/key-insights daily 0.75 2025-10-06 https://www.portionbalance.org/key-insights/key-takeaways-from-the-make-america-healthy-again-maha-strategic-plan monthly 0.5 2025-09-18 https://www.portionbalance.org/key-insights/portion-balance-make-american-healthy-again monthly 0.5 2025-09-17 https://www.portionbalance.org/contact daily 0.75 2024-04-25 https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1632932393813-66J7887OZYM3M9Q54GAA/unsplash-image-QLNaUY0Elug.jpg Contact - We’d love to hear from you! Contact us https://www.portionbalance.org/about daily 0.75 2025-08-15 https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/631e82a1-a8de-494d-83f8-8aba5991fa82/1645112367870.jpg Who We Are https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/d88ec504-7a6f-479c-ba2a-b009ce6c73bd/1609281907008.jpg Who We Are https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/9e8fda68-7a4a-4fd3-9507-a7bbe8815e21/1516925901272.jpg Who We Are https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/6fd2aa6b-f96d-4ee4-9a00-8e8b0d089f31/1646854499996.jpg Who We Are https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/c41d791c-4f22-4393-ad83-00dcc4fa8c24/IMG_2019.jpg Who We Are https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1626117446915-RURV9L6I08Z1WF9KC731/Jeanne+Murphy.png Who We Are https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622661561578-OMWQFF5IHNM36A1GFHUS/shutterstock_1936198777.jpg Who We Are - About the Coalition Founded in 2017, the Portion Balance Coalition (PBC) is a multi-sector collaborative dedicated to advancing innovations and initiatives that promote balanced food portions. By prioritizing public health and encouraging sustainable lifestyles, the PBC aims to create impactful solutions that benefit individuals, communities, and the planet. Georgetown Business for Impact is the coalition’s neutral organizer and convener and is anchoring the work using a portion balance framework defined as: volume (quantity), proportionality (variety), and quality (nutrient density). https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1632929870168-WS39UV8YKK47FIY7FAVM/shutterstock_791499346.jpg Who We Are - Our Approach The focus on “portion balance” has united a diverse group of collaborators from multi-sectors to come together and combat diet-related illnesses such as obesity, as well as address the sustainability of our food system and the problem of food waste. This initiative centers on the concepts of volume (size), proportionality (variety), and quality (nutrient density) in relation to our food, beverages, and meals. The Portion Balance Coalition (PBC) directs its efforts towards young adults with children, recognizing this demographic as a pivotal stage marked by numerous life transitions such as independent living, embarking on a career, marriage, starting a family, and divorce. Our coalition's strategy is built upon three core pillars: 1) Individual Empowerment; 2) Food Landscape; and 3) Sharing & Amplifying. These strategic areas collectively shape our theory of change, which aims to activate consumers to drive demand and acceptance for balanced food portions, prompting the industry to respond the demand. Our goal is to raise consumer awareness and foster demand for portion-balanced food and beverage options to promote a healthy and sustainable lifestyle. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/d5452bc2-0fdd-4a37-8380-06b6ff2c1de4/icon-myplate-logo-white--512+%281%29.png Who We Are https://www.portionbalance.org/approach daily 0.75 2024-09-26 https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1632929870168-WS39UV8YKK47FIY7FAVM/shutterstock_791499346.jpg Approach - Our Approach The focus on “portion balance” has united a diverse group of collaborators from multi-sectors to come together and combat diet-related illnesses such as obesity, as well as address the sustainability of our food system and the problem of food waste. This initiative centers on the concepts of volume (size), proportionality (variety), and quality (nutrient density) in relation to our food, beverages, and meals. The Portion Balance Coalition (PBC) directs its efforts towards young adults with children, recognizing this demographic as a pivotal stage marked by numerous life transitions such as independent living, embarking on a career, marriage, starting a family, and divorce. Our coalition's strategy is built upon three core pillars: 1) Individual Empowerment; 2) Food Landscape; and 3) Sharing & Amplifying. These strategic areas collectively shape our theory of change, which aims to activate consumers to drive demand and acceptance for balanced food portions, prompting the industry to respond the demand. Our goal is to raise consumer awareness and foster demand for portion-balanced food and beverage options to promote a healthy and sustainable lifestyle. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622662238825-M8BUY0VUVFZ6WHW9MM9E/shutterstock_1459832255.jpg Approach https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622662170354-7JJ77Q1WIX2ZTTPMHBNN/shutterstock_284500004.jpg Approach https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622663328160-2DG9OL1U9K4Q5SOP4R4X/shutterstock_296148656.jpg Approach https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1633463058937-CR210UMFTU1OS4B77DSE/taco-bell.png Approach - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1633462982963-0WHB01QJ92DVR44F7N39/panera2.png Approach - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.portionbalance.org/members1 daily 0.75 2021-10-05 https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622652870096-7G17MVGXZKF0M2D14F5W/pbc-coalition-collaborators.png Members1 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.portionbalance.org/research daily 0.75 2026-03-18 https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1632931796211-H9CCWO7K4ZNHK2Z3UPST/unsplash-image-gorbBYbo6KM.jpg Research Resources Portion Balance Coalition Research Research & Reports Collaboration Roadmap Case Studies Consumer Experience Mapping https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/43d951a9-ce0a-4ec8-ba6a-3bd09029944c/Screenshot+2024-03-20+at+1.34.45%E2%80%AFPM.png Research - Make it stand out Download the report. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1633462648422-LN7CDDVFK2F9T56ZK217/taco-bell.png Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1633462660431-I4L09X4E1I97RTXODC4P/panera.png Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622660540612-614OXP58HKPDYF3L4XKN/lucia_pg1.jpg Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.portionbalance.org/privacy-policy daily 0.75 2021-06-03 https://www.portionbalance.org/consumer-experience-mapping daily 0.75 2021-07-12 https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622661606965-DBY8EQY1O7Y526S1L9A1/lucia_pg1.jpg Consumer Experience Mapping - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622661716896-GXOWA10MHG0H4X6PRD5J/lucia_pg2.jpg Consumer Experience Mapping - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622662129835-2XS317HQRV0JRM27I86V/james_pg1.jpg Consumer Experience Mapping - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622662234200-OXH9JLPIM8TSUG5VJUZT/laura_pg1.jpg Consumer Experience Mapping - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622662187894-TR5Q1AUTK5K8ZW6T028P/james_pg2.jpg Consumer Experience Mapping - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622662257246-UHS7778CIQNBS90SDLV1/laura_pg2.jpg Consumer Experience Mapping - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622662324666-J1WUO1NFGEOUWXKXZ1AH/alexis_pg1.jpg Consumer Experience Mapping - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622662360669-XMEZSAMJ735SY5LFOGW1/alexis_pg2.jpg Consumer Experience Mapping - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622662423054-DAM4MMFVTC29LZYWNJ2H/marcus_pg1.jpg Consumer Experience Mapping - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622662437823-EF1RL0YQDKNZW0Q5F7D9/marcus_pg2.jpg Consumer Experience Mapping - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.portionbalance.org/pbccollaborators daily 0.75 2024-09-26 https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/04adb1cb-2056-48f9-8eca-b960089c3477/Screenshot+2024-03-12+at+2.23.20%E2%80%AFPM.png Collaborators - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.portionbalance.org/terms-of-use daily 0.75 2021-06-03 https://www.portionbalance.org/home-old daily 0.75 2021-07-12 https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622660154714-QNCDGU6BNRSBCVXMOFRE/shutterstock_1562611978.jpg Home-old - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622731690477-1PHQVFTQE3CH298BEXEX/PBC-PRESENTATION-A-060221.jpg Home-old - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.portionbalance.org/home daily 1.0 2026-03-26 https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1707593040566-DS3P5TCFF6B3E31I8QY3/image-asset.jpeg Home https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/8b30fef3-2622-4dc2-8187-52eb1a8b0e77/5.jpg Home https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/55b4143c-8177-4d9f-8857-a671ff231cc6/EAT_FOR_YOU_SOCIAL_POST_3.jpg Home https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/5a6a27f9-f434-4305-9dd4-59fa51610d08/Screenshot+2024-03-27+at+5.57.02%E2%80%AFPM.png Home 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https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1bce1601-d059-4077-9641-721a291fc66c/Screen+Shot+2024-01-29+at+5.55.51+PM.png https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1632940478432-DIDU4YRAUFZ9ITB87D1T/Screen+Shot+2021-09-29+at+1.33.59+PM.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1632932762043-ZXYS7L9G6IX4GN5R4X09/PBC-ICON+-+VOLUME.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1632932532751-3GL5C2CWHEO3TGZFCZXG/PBC-ICON+-+PROPORTIONALITY.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1632932549412-JNK734VC6TM5WBVJEVAF/PBC-ICON+-+QUALITY.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.portionbalance.org/about-1 daily 0.75 2021-07-12 https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1626117359824-LDB24F0RF2ZVIMELAIW5/Bill.png About (Copy) https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1626117377808-8SD8JYY32WLEDC2K1VPC/Leslie.png About (Copy) https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1626117390580-R36E40FN9CTWOT0247PF/Hank+Cardello.png About (Copy) https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1626117427500-MFJXYYBU5LLG4RVWYUTH/Untitled-design-2021-01-15T114310.428.png About (Copy) https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1626117446915-RURV9L6I08Z1WF9KC731/Jeanne+Murphy.png About (Copy) https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1626117492055-HF7G6I3O8QT1K20RNK38/Dawn+Sweeney.png About (Copy) https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622661561578-OMWQFF5IHNM36A1GFHUS/shutterstock_1936198777.jpg About (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.portionbalance.org/home-1 daily 0.75 2021-09-24 https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622660154714-QNCDGU6BNRSBCVXMOFRE/shutterstock_1562611978.jpg Home (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622660154714-QNCDGU6BNRSBCVXMOFRE/shutterstock_1562611978.jpg Home (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1626121997360-S33U3I67KVEX78W064S3/Screen+Shot+2021-07-12+at+4.31.29+PM.png Home (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622731690477-1PHQVFTQE3CH298BEXEX/PBC-PRESENTATION-A-060221.jpg Home (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.portionbalance.org/education-materials-opt-in daily 0.75 2021-11-10 https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1622735328798-WSLGDRSASU8KUDD7OFHF/PBC-CONSUMER-EDUCATION-PRESENTATION.jpg Education Materials Opt In - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.portionbalance.org/campaigntoolkit daily 0.75 2026-03-26 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it stand out Social Media https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1634175746023-KWOWUF5QWH824CBHF4F0/green-queen.jpg Campaigns Marketing Posters https://www.portionbalance.org/social-media-kit daily 0.75 2023-05-01 https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1634174180097-J76SLSGUL5LYLYX7OCG9/PBC_EAT_FOR_YOU_FULL_PRESENTATION.pptx.png Social Media Kit Opt In - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.portionbalance.org/marketing-posters daily 0.75 2021-10-29 https://images.squarespace-cdn.com/content/v1/60b79a2f98654d062e0792d6/1634175746023-KWOWUF5QWH824CBHF4F0/green-queen.jpg Marketing Posters Opt In - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.portionbalance.org/all-toolkits daily 0.75 2023-11-10 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